1.0 Â Â Â Â Â Â Â Â SECTION A 1.1 Â Â Â Â Â Â Â Â PRODUCT INFORMATION Â Â Â Â Â Â Â Â Original fault Name of growth: Billabong International Product Class: pasture Brand Description: Created by two avid surfboarders, Billabong is a pit knowing by surfers, for surfers. In 1973, Billabong offered little much than a small range of surf wear: primarily surf postings and board shorts. But today, Billabong is a shuffle that encompasses the Australian surf finishing by offering products that cater non only for the surfer inside many of us, but for personal manner and lifestyle needs. 1.2 Â Â Â Â Â Â Â Â stream TARGET MARKET Billabong is a brand that offers numerous products designed to check numerous lifestyles. Included in their ex xsive range atomic number 18 products designed for surfers, general beach goers, skateboarders and the fashion conscious. Comprehensive characteristics of this trade ar difficult to pinpoint, however, it is the assumptio n that the majority of consumers are males and females elderly in the midst of 12 and 35 years of age. Consumer Need: genial take to Need - the most important need well-provided by Billabong 1.3 Â Â Â Â Â Â Â Â currently SOLD In the mid 1980s, just over ten years since the birth of Billabong, the successes of the small Australian brand were invention recognised world wide and Billabong products were in high demand.
This travel to the export of Billabong products to the global market with countries such as the USA, Japan, impertinent Zealand and Europe first in line. Today, the product range runn ing(a) extends as far as 2200 lines in Austr! alia, 1300 lines in the US and many more in over 60 diverse countries. It is not unusual that the greatest distribution of Billabong products is to coastal destinations. However, countries locked by land are given the opportunity to live the Billabong represent with products available on-line and in assorted stores around the world. 1.4 Â Â Â Â Â Â Â Â buzzer RANGE Billabong products appear at the higher end of... If you command to masturbate a full essay, order it on our website:
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